Heidi Calvert is an experienced fashion, beauty, and music photographer based in Hollywood, CA. She wanted to update her website and logo with new typography that would be more stark and minimal while retaining her signature sense of playfulness. Her photography is bold, bringing to mind pop art but with an updated, modern edge. I gave her a logo with her initials that is part classic, part embellished, and typography to match.
February 29, 2016